{"product_id":"9780814424896","title":"The Lost Art of the Great Speech: How to Write One--How to Deliver It","description":"Splashy slides, confident body language, and a lot of eye contact are fine and well. But if a speech is rambling, illogical, or just plain boring, the impact will be lost. Now everyone can learn to give powerful, on-target speeches that capture an audience's attention and drive home a message. The key is not just in the delivery techniques, but in tapping into the power of language. Prepared by an award-winning writer, this authoritative speech-writing guide covers every essential element of a great speech, including outlining and organizing, beginning with a bang, making use of action verbs and vivid nouns, and handling questions from the audience. Plus, the book includes excerpts from some of history's most memorable speeches--eloquent words to contemplate and emulate.","brand":"AMACOM","offers":[{"title":"Default Title","offer_id":47107328246000,"sku":"9780814424896","price":7.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780814424896_p0.jpg?v=1763746210","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780814424896","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}