{"product_id":"9780814432068","title":"Early Warning: Using Competitive Intelligence to Anticipate Market Shifts, Control Risk, and Create Powerful Strategies","description":"    \u003cp\u003e Surprise is rarely a good thing in business. Unexpected developments range in their effects from inconvenient to disastrous. To avoid being blindsided, companies must develop a Competitive Early Warning system, or CEW, which combines strategic planning, competitive intelligence, and management action. Such systems let organizations manage risk more effectively and prevent \"\"industry dissonance\"\" -- when market realities outpace corporate strategies. \u003ci\u003eEarly Warning\u003c\/i\u003e reveals how to: \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e• Change strategy to meet new realities \u003c\/p\u003e\u003cp\u003e• Learn from the mistakes of others via the book’s eye-opening stories \u003c\/p\u003e\u003cp\u003e• Avoid common tactics like benchmarking and using consultants, which may do more harm than good \u003c\/p\u003e\u003cp\u003e• Tell executives what they need to know -- not what they want to hear \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eEach chapter ends with a Manager’s Checklist of key points, and the book includes numerous charts, tables, and tools. With strong opinions and wry humor, world-recognized expert Gilad reveals how to anticipate and react to early signs of trouble. \u003c\/p\u003e\u003cp\u003e  \u003c\/p\u003e","brand":"AMACOM","offers":[{"title":"Default Title","offer_id":47007813468400,"sku":"9780814432068","price":19.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780814432068_p0.jpg?v=1763745271","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780814432068","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}