{"product_id":"9780814433614","title":"The Crowdfunding Handbook: Raise Money for Your Small Business or Start-Up with Equity Funding Portals","description":"\u003cbody\u003e     \u003cp\u003e       Ever wish your company could raise capital the Kickstarter® way? Equity        crowdfunding is finally here, opening new funding avenues for small        businesses and start-ups.     \u003c\/p\u003e     \u003cp\u003e            \u003c\/p\u003e     \u003cp\u003e       In April 2012, President Obama signed the Jumpstart Our Business        Startups—or JOBS—Act into law. This groundbreaking legislation empowers        privately-owned companies to raise capital from investors without going        through the rigorous IPO and private placement processes. When the SEC        hands down the last regulations, the floodgates will open and companies        will be free to compete for funding.     \u003c\/p\u003e     \u003cp\u003e            \u003c\/p\u003e     \u003cp\u003e       Small business and legal expert Cliff Ennico has followed the equity        crowdfunding story since its inception. Now, in \u003ci\u003eThe Crowdfunding        Handbook\u003c\/i\u003e, he explains the JOBS Act and translates the regulations        into a clear set of do’s and don’ts for entrepreneurs and small-business        owners looking to get in early—and do things right.     \u003c\/p\u003e     \u003cp\u003e            \u003c\/p\u003e     \u003cp\u003e       Need help pricing your securities? Pitching a project to the public?        Choosing between funding platforms? Figuring out disclosure documents        and reporting requirements?     \u003c\/p\u003e     \u003cp\u003e            \u003c\/p\u003e     \u003cp\u003e       This book delivers targeted answers—whether crowdfunding is your best        bet, picking the right legal entity, selecting types of securities to        offer, reaching the most promising investors, keeping crowds under        control, and more.     \u003c\/p\u003e     \u003cp\u003e            \u003c\/p\u003e     \u003cp\u003e       IPOs are expensive, and venture capital nearly impossible to attract.        Crowdfunding is changing the game for private companies . . . and this        book will lead the way.     \u003c\/p\u003e   \u003c\/body\u003e","brand":"AMACOM","offers":[{"title":"Default Title","offer_id":47124041203952,"sku":"9780814433614","price":19.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780814433614_p0.jpg?v=1763747751","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780814433614","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}