{"product_id":"9780814438947","title":"The Key to the C-Suite: What You Need to Know to Sell Successfully to Top Executives","description":"This book shows how to build a convincing business case and present it to C-level executives. Discover how to:\u003cbr\u003e• Find key financial information on a prospect\u003cbr\u003e• Determine a corporation's financial stability\u003cbr\u003e• Clearly define the value of the product or service you are selling","brand":"AMACOM","offers":[{"title":"Default Title","offer_id":47020888064240,"sku":"9780814438947","price":18.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780814438947_p0.jpg?v=1763747549","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780814438947","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}