{"product_id":"9780838911600","title":"The Librarian's Nitty-Gritty Guide to Social Media","description":"\"The vast array of social media options present a challenge to today's busy librarians: it's tough to keep current, let alone formulate a plan for using these tools effectively. With a straightforward and pragmatic approach to the topic, Solomon expands on her best-selling ALA Editions Special Report and\u003cbr\u003e◗◗ Presents an overview of the social media world, providing context for services like Facebook,\u003cbr\u003eTwitter, and YouTube, and analyzes how adults' and teens' use of social media impacts the library\u003cbr\u003e◗◗ Offers advice on easy ways to use these tools on a daily basis, with planning strategies for posting and scheduling\u003cbr\u003e◗◗ Addresses the fine points of Facebook, comparing the various types of profiles and accounts\u003cbr\u003e◗◗ Guides readers in the basics of crafting eye-catching status updates, and other social media best practices\u003cbr\u003e◗◗ Shows how to manage and monitor accounts, including pointers on dealing with negative feedback\u003cbr\u003eIncluding a bibliography of additional resources, Solomon's guide will empower libraries to use social media as a powerful tool for marketing, outreach, and advocacy.\"","brand":"ALA Editions","offers":[{"title":"Default Title","offer_id":49898424402160,"sku":"9780838911600","price":52.0,"currency_code":"USD","in_stock":false}],"url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780838911600","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}