{"product_id":"9780838911679","title":"Successful Social Networking in Public Libraries","description":"\"Most commentaries to date on library use of social networks such as Facebook and Twitter have focused on a handful of well-funded public libraries with high-profile employees. Now Crawford's\u003cbr\u003eSuccessful Social Networking in Public Libraries fills in the rest of the picture, offering for the first time an in-depth look at how a large variety of public libraries are using social networks. Examining more than 6,000 libraries across the US, Crawford\u003cbr\u003e◗◗ Analyzes social network usage by libraries of different sizes and funding levels, showing how many of them are active and effective in quite different ways\u003cbr\u003e◗◗ Offers many examples that will help other libraries establish or refine their own social networking activities\u003cbr\u003e◗◗ Presents several key questions that libraries should ask themselves, such as \"Who do we want to reach?\" and \"What's the best way to interact with communities?\"\u003cbr\u003e◗◗ Gives libraries guidelines to set social networking goals and conduct ongoing evaluation\u003cbr\u003e◗◗ Includes illuminating comments from numerous librarians on the front lines of communication\"","brand":"ALA Editions","offers":[{"title":"Default Title","offer_id":50056978301168,"sku":"9780838911679","price":55.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780838911679_p0.jpg?v=1784734564","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780838911679","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}