{"product_id":"9780844231280","title":"Media Math: Basic Techniques of Media Evaluation","description":"Do you have trouble calculating cost per thousand, reach, share of market and many other facts needed to effectively evaluate media? Your worries are over. After reading Media Math, the first and only book to review basic math skills necessary for effective media planning, you'll know exactly what to do.  ","brand":"NTC Publishing Group","offers":[{"title":"Default Title","offer_id":47022113751280,"sku":"9780844231280","price":19.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780844231280_p0.gif?v=1763810415","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780844231280","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}