{"product_id":"9780857081476","title":"The Unauthorized Guide to Doing Business the Simon Cowell Way: 10 Secrets of the International Music Mogul","description":"From a job in the mail room at EMI Music Publishing Cowell rose through the ranks swiftly and after becoming a record producer at the firm, left to set up his own company. Following the collapse of his first business and a time at BMG, Cowell went on to pioneer the \u003ci\u003ePopstars\u003c\/i\u003e TV talent show, and subsequently co-produce \u003ci\u003ePop Idol\u003c\/i\u003e and more recently \u003ci\u003eThe X Factor\u003c\/i\u003e. As a music producer he has achieved sales of over 25 million albums, over 70 top 30 records, and 17 Number 1 singles. His band 'Westlife' has achieved an impressive 10 Number 1 hits alone. \u003cp\u003e\u003ci\u003eThe Sunday Times Rich List\u003c\/i\u003e recently estimated that he earned £33.5m in one year alone, thanks to the global success of the 'Pop Idol' brand.\u003c\/p\u003e \u003cp\u003e The 10 Secrets of the International Music Mogul are:\u003c\/p\u003e \u003cul\u003e \u003cli\u003e \u003cb\u003eWork Your Way Up – get to know your industry\u003c\/b\u003e \u003c\/li\u003e \u003cli\u003e\u003cb\u003eDon’t Be Defeated – how to overcome set backs in business\u003c\/b\u003e\u003c\/li\u003e \u003cli\u003e\u003cb\u003eGrab Opportunities – respond to the market\u003c\/b\u003e\u003c\/li\u003e \u003cli\u003e\u003cb\u003eKnow Your Market – and consistently produce the product they want\u003c\/b\u003e\u003c\/li\u003e \u003cli\u003e\u003cb\u003eThink Differently – take your product and spin it in different formats\u003c\/b\u003e\u003c\/li\u003e \u003cli\u003e\u003cb\u003eGet Your Name on the Credits – and reap the rewards\u003c\/b\u003e\u003c\/li\u003e \u003cli\u003e\u003cb\u003eDon’t Look Back – learn from missed opportunities but keep moving forwards\u003c\/b\u003e\u003c\/li\u003e \u003cli\u003e\u003cb\u003eSay it How It Is – straight talking saves time in business\u003c\/b\u003e\u003c\/li\u003e \u003cli\u003e\u003cb\u003eBuild a Personal Brand – and be respected for what you do well if nothing else\u003c\/b\u003e\u003c\/li\u003e \u003cli\u003e\u003cb\u003eUse Your Contacts – there is no shame to pulling strings in business\u003c\/b\u003e\u003c\/li\u003e \u003c\/ul\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":47113512288496,"sku":"9780857081476","price":15.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780857081476_p0.jpg?v=1763827135","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780857081476","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}