{"product_id":"9780857099242","title":"Principles of Colour and Appearance Measurement: Object Appearance, Colour Perception and Instrumental Measurement","description":"\u003cp\u003eColour and appearance perceptions are very complex psychological phenomena. Written by one of the foremost authorities in the field, \u003ci\u003ePrinciples of Colour and Appearance Measurement\u003c\/i\u003e is a major two-volume work addressing the key topics required to understand the issues and manage colour effectively. The book addresses how objects appear to viewers, how viewers perceive colour, and the major types of instrumentation used to measure colour.\u003c\/p\u003e \u003cp\u003eChapters detail the characteristics of light sources and object colour and appearance attributes. They encompass the complexities of human visual perception, including the various causes and types of colour blindness, and other unusual visual phenomena. The book also covers colour measurement instruments and methods, as well as  fluorescence and whiteness.\u003c\/p\u003e \u003cp\u003e\u003ci\u003ePrinciples of Colour Appearance and Measurement\u003c\/i\u003e is a comprehensive resource for designers, colour technologists, colour quality inspectors, product developers, and anyone who uses colour in their work.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eAddresses the key topics required to understand the issues of colour measure and management\u003c\/li\u003e\n\u003cli\u003eExamines how viewers perceive colour and how objects appear to them \u003c\/li\u003e\n\u003cli\u003eReviews the major types of instrumentation used to measure colour\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Elsevier Science","offers":[{"title":"Default Title","offer_id":47108137910512,"sku":"9780857099242","price":250.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780857099242_p0.jpg?v=1763827767","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780857099242","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}