{"product_id":"9780887306396","title":"The Only Thing That Matters: Bringing the Power of the Customer into the Center of Your Business","description":"\u003cp\u003eTotal Commitment to the Customer:\u003cbr\u003eThe Only Way to Succeed in the Supercompetitive 1990sIn \u003ci\u003eThe Only Thing That Matters\u003c\/i\u003e Karl Albrecht challenges American business to a commitment that will transform it to its very core. Albrecht's plan goes beyond lip service and simple cosmetic approaches to show the way to a radical bottom-up, top-down, total company commitment to the customer. His blueprint for success encompasses and explains the five critical challenges facing every business:\u003c\/p\u003e\u003ctable align=\"center\" cellpadding=\"20\"\u003e\u003ctr\u003e\u003ctd align=\"left\"\u003e\u003cul\u003e\n\u003cli\u003eFinding the \"Invisible Truth\" about your customer\u003c\/li\u003e\n\u003cli\u003eCreating new, long-term rules for the Game\u003c\/li\u003e\n\u003cli\u003eWinning the hearts, minds, and hands of your people\u003c\/li\u003e\n\u003cli\u003eMaking all systems, policies, and procedures customer-friendly\u003c\/li\u003e\n\u003cli\u003eKeeping score and leading the way\u003c\/li\u003e\n\u003c\/ul\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e","brand":"HarperCollins Publishers","offers":[{"title":"Default Title","offer_id":47027884589296,"sku":"9780887306396","price":15.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780887306396_p0.jpg?v=1763851159","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780887306396","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}