{"product_id":"9780925417572","title":"Signs of Opportunity: How Lamar Advertising Company Grew into the Biggest Billboard Business in America","description":"The business success story telling how Lamar Advertising grew from a tiny poster company into the biggest billboard business in the U.S. in terms of number of boards, with revenue of some $1.1 billion in 2006. Encountering numerous financial crises in its 100-year history (starting in Pensacola, Fla., in 1902), the company managed to get past the dangers and capitalize on the corresponding opportunities that usually accompany such crises.","brand":"Acadian House Publishing","offers":[{"title":"Default Title","offer_id":47028581531888,"sku":"9780925417572","price":22.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780925417572_p0.jpg?v=1763865755","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780925417572","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}