{"product_id":"9780955183478","title":"Why Don't We Do It in the Road?: The Beatles Phenomenon","description":"In Why Don't We Do It In The Road? the author looks back to the 1960s and the global phenomenon surrounding four young men from Liverpool . . .The names and the songs are well known, but the \"why?\" is more difficult to locate - even with hindsight - against the glare of the music industry's powerful, myth-making apparatus. . .\u003cp\u003eJohn Astley deploys his forensic skills as a sociologist of culture to develop an original take on the kaleidoscopic landscape that gave birth to The Beatles phenomenon . . .\u003c\/p\u003e\u003cp\u003eThe reader is invited to take a peep back into the recent past - at the post-War years in England's Liverpool. . .the trembling class structure of an exhausted society. . .the advent of \"youth\" as a demographic force - and the explosion of electronic music in the 1960s as British culture is unmade and remade. . . \u003c\/p\u003e\u003cp\u003e\"Why Don't We Do It In The Road?\" is a question that has gone unanswered for four decades - that is, until now . . .\u003c\/p\u003e","brand":"Information Architects","offers":[{"title":"Default Title","offer_id":49815914938608,"sku":"9780955183478","price":12.0,"currency_code":"USD","in_stock":false}],"url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780955183478","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}