{"product_id":"9780961466633","title":"Grassroots Marketing for Authors and Publishers","description":"Get noticed among 181,189 new books:\u003cp\u003eTwo complete, full-length marketing plans actually prepared for paying customers\u003c\/p\u003e\u003cp\u003eSeven different types of book-promotion websites, with plusses and minus of each (and several examples) \u003c\/p\u003e\u003cp\u003eTwo entire chapters on understanding bookstores and making them work\u003c\/p\u003e\u003cp\u003e14 press releases\/pitch letters-one that got coverage in 63 national and international news outlets (including the Wall Street Journal) \u003c\/p\u003e\u003cp\u003e24 Amazon and Google strategies\u003c\/p\u003e\u003cp\u003eSuccess stories from at least 41 ordinary authors and publishers and industry experts\u003c\/p\u003e\u003cp\u003e17 pages of resources\u003c\/p\u003e\u003cp\u003eMuch more\u003c\/p\u003e","brand":"AWM Books","offers":[{"title":"Default Title","offer_id":47020449136880,"sku":"9780961466633","price":24.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780961466633_p0.jpg?v=1763862858","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780961466633","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}