{"product_id":"9780976083207","title":"Crossing the Road to Entrepreneurship","description":"\u003cp\u003eCollege students and professionals already in the workforce are flooding university classrooms, looking for information on how to build their own businesses rather than going the traditional route of working for someone else. However, ask successful business owners and they'll say that there is more to the entrepreneurial life than just knowing how to run a business. In Crossing the Road to Entrepreneurship, Author Bert L. Wolstein, master entrepreneur, shares lessons on how to start, grow, and maintain successful businesses.\u003c\/p\u003e","brand":"Heritage Development Company","offers":[{"title":"Default Title","offer_id":47034417774832,"sku":"9780976083207","price":25.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780976083207_p0.jpg?v=1763882561","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780976083207","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}