{"product_id":"9780978665401","title":"Close More Sales! Persuasion Skills That Boost Your Selling Power","description":"As a veteran sales consultant and trainer, Mike Stewart has developed practical and powerful techniques for overcoming problems and achieving sales success. With a focus on real-life situations and solutions, Close More Sales! teaches business-to-business salespeople how to: \u003cp\u003eBuild hard-driving closing techniques into soft-sell consultative strategies . use a customer-centered approach to identify customer buying motives and sell what the customer values . master the sales process -- from proper planning to asking the right questions to active listening to presenting with conviction to overcoming objections to closing like a pro . build confidence and expertise that enables them to break out of their crippling comfort zones, close more sales, and earn more money.\u003c\/p\u003e\u003cp\u003eClose More Sales! is fundamental enough to serve as a training text for entire sales teams, universal enough to serve as a reference work for veterans needing to get back on track, and comprehensive enough to serve as a performance coaching guide for sales managers everywhere in virtually every industry.\u003c\/p\u003e\u003cp\u003e\"It's surprising that a sales book can be so motivational.\" - Matt French, AMATEK\u003c\/p\u003e\u003cp\u003e\"It's all focused on helping you make the sale. The message couldn't be more clear.\" - Roger Herman, CSP, CMB, Strategic Business Futurist\u003c\/p\u003e\u003cp\u003e\"If you're going to read only one book on sales training, this is it!\" - Dave Mosier, Wittnauer International Watch Company\u003c\/p\u003e\u003cp\u003e\"A real-life practical handbook. I highly recommend it!\" Gail Roberts, Prudential HealthCare\u003c\/p\u003e","brand":"Union Grove Publishing","offers":[{"title":"Default Title","offer_id":49952591380720,"sku":"9780978665401","price":17.95,"currency_code":"USD","in_stock":false}],"url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780978665401","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}