{"product_id":"9780982439005","title":"The Skinny on the Art of Persuasion: How to Move Minds","description":"\u003cp\u003eThis book provides some of the answers with an outline as to how one can maximize his or her value proposition. You, Inc. advocates building value in yourself so that third parties cannot control your success. By increasing the equity of You, Inc., you determine your own fate - reaching your highest attainable level of achievement.  \u003c\/p\u003e","brand":"Rand Media Co","offers":[{"title":"Default Title","offer_id":47029570535664,"sku":"9780982439005","price":14.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780982439005_p0.jpg?v=1763891779","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780982439005","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}