{"product_id":"9780982607404","title":"Innopreneur","description":"Innopreneur: 101 Chronicles on How Circumstance, Preparation and Brilliance Advance Innovation is a collection of short and inspirational views from multinational executives, political leaders, renowned professors and in-the-trenches professionals on what it takes to become a successful innovator in daily life. Whether an experienced entrepreneur, a seasoned marketing or R\u0026amp;D manager, or one small person with a big idea and the know-how to bring it to market, you'll gain insight into what it takes to create something sustainable with long-term demand.\u003cp\u003eWhat does it really take to deliver new products and services? These 101 articles will inform and inspire the reflection, action and reassessment at the heart of effective innovation.\u003c\/p\u003e","brand":"Channel V Books","offers":[{"title":"Default Title","offer_id":49972114292976,"sku":"9780982607404","price":24.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780982607404_p0.jpg?v=1784252917","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780982607404","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}