{"product_id":"9780982765425","title":"The Secret to Getting a Job after College: Marketing Tactics to Turn Degrees into Dollars","description":"\u003cstrong\u003eThe perfect gift for all college students. \u003c\/strong\u003e\u003cp\u003e\u003cem\u003e\u003cbr\u003eThe Secret to Getting a Job after College: Marketing Tactics to Turn Degrees into Dollars\u003c\/em\u003e is an easy to follow guide for all majors to help you launch your career in any job market. In just four chapters, you will learn tips and tactics to attract the attention of an employer and win the competition with other candidates to get the job you want.\u003c\/p\u003e\u003cp\u003eBonus Feature: Exclusive Online Content:\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cul\u003e \u003cli\u003eGain access to exclusive content to a companion website\u003cp\u003e\u003c\/p\u003e\n\u003c\/li\u003e \u003cli\u003eIncludes references to many job search resources\u003cp\u003e\u003c\/p\u003e\n\u003c\/li\u003e \u003cli\u003eResume examples for a variety of majors\u003cp\u003e\u003c\/p\u003e\n\u003c\/li\u003e \u003cli\u003eLinks to useful websites\u003cp\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cp\u003eChapter 1: Finding Your Job: Identifying Your Best Opportunities\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cul\u003e \u003cli\u003eSummary of easy to find sources of information to focus your job search\u003cp\u003e\u003c\/p\u003e\n\u003c\/li\u003e \u003cli\u003eDestroy the myth of what kind of job a college graduate should seek\u003cp\u003e\u003c\/p\u003e\n\u003c\/li\u003e \u003cli\u003eWhere to uncover the jobs most students fail to ever find\u003cp\u003e\u003c\/p\u003e\n\u003c\/li\u003e \u003cli\u003eCreate your personal brand\u003cp\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003eChapter 2: Getting the Interview: Creating Your Marketing Plan\u003cp\u003e\u003c\/p\u003e\u003cul\u003e \u003cli\u003eLearn to create a cover letter that generates a call from an employer\u003cp\u003e\u003c\/p\u003e\n\u003c\/li\u003e \u003cli\u003eSee what makes a great resume that cannot be ignored\u003cp\u003e\u003c\/p\u003e\n\u003c\/li\u003e \u003cli\u003eFind out how to get on top of an employer's lists of candidates\u003cp\u003e\u003c\/p\u003e\n\u003c\/li\u003e \u003cli\u003eHow to leverage the Internet faster and more effectively\u003cp\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003eChapter 3: Acing the Interview: Building a Relationship and Selling Yourself\u003cp\u003e\u003c\/p\u003e\u003cul\u003e \u003cli\u003eLearn to prepare for any interview situation\u003cp\u003e\u003c\/p\u003e\n\u003c\/li\u003e \u003cli\u003eFind out what market research you need to do before the interview\u003cp\u003e\u003c\/p\u003e\n\u003c\/li\u003e \u003cli\u003eLearn the tricky questions that interviewers toss at you\u003cp\u003e\u003c\/p\u003e\n\u003c\/li\u003e \u003cli\u003eKnow which answers work and which answers fail\u003cp\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003eChapter 4: Getting the Offer: Closing the Sale\u003cp\u003e\u003c\/p\u003e\u003cul\u003e \u003cli\u003eHow to be sure your references will support you when the employer calls\u003cp\u003e\u003c\/p\u003e\n\u003c\/li\u003e \u003cli\u003eGain the knowledge to get an offer from an employer you will want to accept\u003cp\u003e\u003c\/p\u003e\n\u003c\/li\u003e \u003cli\u003eObtain tips on how to be well positioned for your next job after you start your first job\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e","brand":"Brand New World Publishing","offers":[{"title":"Default Title","offer_id":47010032812272,"sku":"9780982765425","price":14.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780982765425_p0.jpg?v=1763892389","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780982765425","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}