{"product_id":"9780982774557","title":"The Second Mouse Gets the Cheese: How to Avoid the Traps of Self-Publishing","description":"The early bird may get the worm, but a little mouse new to publishing is well-advised not to leap in without some careful planning. This anecdotal guide will help you follow the cracker crumb trails through the thickets of the book world without getting caught in a trap.","brand":"Katzenhaus Books","offers":[{"title":"Default Title","offer_id":47013681791216,"sku":"9780982774557","price":12.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780982774557_p0.jpg?v=1763889144","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780982774557","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}