{"product_id":"9780988403987","title":"Light, Bright and Polite 3: Teens\/Young Adults (Orange)","description":"With a background in marketing at Disney, Josh Ochs travels the country teaching 30,000 people each year how to shine online. He offers practical tips for busy professionals: How to use their existing social media accounts as an authentic resume and a portfolio of positive accomplishments.\u003cp\u003e\u003cstrong\u003eAbout this book:\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e- Learn why (and how) you need to monitor your online brand\u003c\/p\u003e\u003cp\u003e- How to be authentic, yet post in a way that protects your image\u003c\/p\u003e\u003cp\u003e- When social media can hurt, and help your career\u003c\/p\u003e\u003cp\u003e- How to express yourself while managing your online image\u003c\/p\u003e\u003cp\u003e- The top 5 social networks that help you shine online\u003c\/p\u003e\u003cp\u003e\"This book is a great guide for professionals in almost any industry to be authentic online (while still having fun).\" \u003c\/p\u003e\u003cp\u003e- Chris Mygatt, President \u0026amp; COO, Coldwell Banker Residential Brokerage - Colorado\u003c\/p\u003e\u003cp\u003e\"Josh has created a formula professionals can use to build an online portfolio to stand out in a positive way.\"\u003c\/p\u003e\u003cp\u003e- Julie Mossler, Head of Global Communications, Waze (acquired by Google)\u003c\/p\u003e\u003cp\u003e\"Excellent advice for any professional who wants to improve their digital image and footprint.\"\u003c\/p\u003e\u003cp\u003e- Lisa Cochrane, Former Senior Vice President of Marketing, Allstate Insurance Corp\u003c\/p\u003e\u003cp\u003e\"Josh's advice is practical. This is a MUST read for professionals.\"\u003c\/p\u003e\u003cp\u003e- James Ellis, Dean of the USC Marshall School of Business\u003cbr\u003e\u003c\/p\u003e","brand":"MediaLeaders","offers":[{"title":"Default Title","offer_id":49849776046320,"sku":"9780988403987","price":9.95,"currency_code":"USD","in_stock":false}],"url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780988403987","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}