{"product_id":"9780991570300","title":"The Green Edge: How Sustainability Can Help Exhibit And Meeting Planners Save Money And Build Stronger Brands","description":"Myth busting green practices for the exhibit and events industries.\u003cp\u003eSuccessful businesses are learning that \"going green\" creates stronger brands by inspiring innovation, building trust with customers, reducing costs and increasing shareholder value. \u003c\/p\u003e\u003cp\u003eGreen initiatives that start at the top with corporate-wide goals often break down when the goals must be translated into everyday decisions.\u003c\/p\u003e\u003cp\u003eWhere can managers turn for advice on implementing sustainability in their work? \u003c\/p\u003e\u003cp\u003eThe Green Edge targets this challenge by delivering high quality information about environmental performance to the choices managers are already making. \u003c\/p\u003e\u003cp\u003eThe Green Edge delivers advice where the rubber meets the road to help companies get moving and improve the triple bottom line.\u003c\/p\u003e","brand":"Tom Bowman","offers":[{"title":"Default Title","offer_id":47017767993584,"sku":"9780991570300","price":19.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780991570300_p0.jpg?v=1763895230","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780991570300","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}