{"product_id":"9780994866202","title":"Always Connect: How newsletters build influence, grow profits and make business fun again in today's digital world","description":"Wouldn't it be wonderful to have customers who know, like and respect you? Delighted shoppers who think of you first - and spend money with you again and again.\u003cp\u003eTo get here, you need to build relationships. And in today's world - with its big box stores and one-click shopping - it's not easy.\u003c\/p\u003e\u003cp\u003eThat's why newsletters work. Newsletters - and their 21st century electronic cousins - re-create the kind of customer connection that was so successful in the days of market squares and general stores.\u003c\/p\u003e\u003cp\u003eLearn why you need newsletters and how to make them work for you. Let this book be your guide.\u003c\/p\u003e","brand":"Pin Mill Publishing","offers":[{"title":"Default Title","offer_id":50076053078256,"sku":"9780994866202","price":9.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780994866202_p0.jpg?v=1784740480","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780994866202","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}