{"product_id":"9780996783118","title":"Effective Customer Success Execution: A Customer Centric Approach to Creating a Customer for Life","description":"\u003cp\u003e“Customer experience,” or CX, has become a hot topic in the past decade. This guide will show you how to build a world-class customer experience model that delivers a results-driven approach that ensures a consistent, repeatable, and quality customer experience for your clients over the long term. As an executive with 30 years’ corporate experience and 20 years in high tech, I have helped dozens of companies develop a successful customer experience model. This book builds on those results to share proven strategies that work. This model has been developed over the last 20 years from my experience building a customer experience approach in the high tech industry for companies like Hyperion, Cognos, Ascential, IBM, and Workfront (formerly AtTask). I have optimized the model over time by targeting works in order to build the best results-driven customer experience model. In short, the most successful customer experience model generates an increase in sales and long-term customer fans in a profitable way. The model I have found successful and executed at WorkFront created a consistent approach to selling and servicing customers that increased sales, created a profitable services organization, improved renewal rates, and provided an increase in expansion opportunities.\u003c\/p\u003e","brand":"LandNExpand, LLC","offers":[{"title":"Default Title","offer_id":47133109289200,"sku":"9780996783118","price":9.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780996783118_p0.jpg?v=1763942626","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780996783118","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}