{"product_id":"9781101078877","title":"Inside Drucker's Brain","description":"\u003cb\u003eThe most accessible guide to the essential ideas of “the inventor of modern management”\u003c\/b\u003e.\u003cbr\u003e\u003cbr\u003eIn late 2003, ninety-four-year-old Peter Drucker invited Jeffrey Krames to his home for an unprecedented day-long interview. He spoke candidly about his seminal management principles, his enormous body of work (thirty-eight books over six decades), and the leaders he had advised over the years (including Jack Welch).\u003cbr\u003e\u003cbr\u003eKrames used the insights he gained that day to create \u003ci\u003eInside Drucker’s Brain\u003c\/i\u003e--a compact guide to the great man’s wisdom. Krames had no intention of writing a biography, but rather a book that would showcase Drucker’s most important ideas and strategies, and explain why they are just as useful today as they were decades ago.\u003cbr\u003e\u003cbr\u003eDrucker’s biggest contribution was a mind-set, not a methodology. He focused on prodding managers to ask the right questions, to look beyond what they thought they knew, and to focus on tomorrow rather than yesterday. If anything, this mind-set is more valuable in the digital age than it was in the industrial age.\u003cbr\u003e\u003cbr\u003eThis user-friendly book will help readers grasp all of Drucker’s key ideas on leadership, strategy, innovation, personal effectiveness, career development, and many other topics.","brand":"Penguin Publishing Group","offers":[{"title":"Default Title","offer_id":47076922884336,"sku":"9781101078877","price":4.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781101078877_p0.jpg?v=1763685115","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781101078877","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}