{"product_id":"9781101133705","title":"How to Say It: Doing Business in Latin America: A Pocket Guide to the Culture, Customs and Etiquette","description":"\u003cb\u003eAn essential guide to doing business in Central and South America, complete with communication and etiquette tips.\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eThis is the essential guide to business etiquette and customs for anyone doing business in Latin America. It features everything the reader needs to know?from getting an appointment to securing a contract. Doing business in Latin America can pose unique, substantial challenges to a non-native, and this book demystifies the entire process. From the two-hour ?business lunch,? at which no business is ever discussed, to handing out business cards the right way, Diran covers every crucial nuance. He also addresses:\u003cbr\u003e\u003cbr\u003e ? How things move at a much slower pace than most American business processes and deals\u003cbr\u003e ? How family truly comes before business, even if it means skipping an important meeting to take care of a loved one\u003cbr\u003e ? The importance of connections and mutual Acquaintances\u003cbr\u003e ? How to work with translators and bilingual assistants to get the job done\u003cbr\u003e ? Proper dress, body language, and gestures\u003cbr\u003e ? Tips on entertaining and giving and receiving gifts","brand":"Penguin Publishing Group","offers":[{"title":"Default Title","offer_id":47127970611440,"sku":"9781101133705","price":12.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781101133705_p0.jpg?v=1763685126","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781101133705","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}