{"product_id":"9781118008638","title":"3.1 - The NOW Revolution: 7 Shifts to Make Your Business Faster, Smarter and More Social","description":"The social web has changed the way we do business forever \u003cp\u003eThe future of your company is not in measured, considered responses and carefully planned initiatives. Business today is about near-instantaneous response. About doing the best you can with extremely limited information. About every customer being a reporter, and every reporter being a customer. About winning and losing customers in real-time, every second of every day. About a monumental increase in the findable commentary about our companies.\u003c\/p\u003e \u003cp\u003eHaving the time and information required to make a considered business decision is a luxury - a luxury that's quickly facing extinction. Yet business hasn't adapted to this evolution. And adapt you must.\u003c\/p\u003e \u003cp\u003eThis book isn't about how to \"do\" social media. Instead, \u003ci\u003eThe Now Revolution\u003c\/i\u003e outlines how you must retool your organization to make real-time business work \u003ci\u003efor\u003c\/i\u003e you rather than against you. Read about seven shifts that will help you make your company faster, smarter, and more social:\u003c\/p\u003e \u003cul\u003e \u003cli\u003e Engineer a New Bedrock \u003c\/li\u003e \u003cli\u003e Find Talent You Can Trust \u003c\/li\u003e \u003cli\u003e Organize your Armies \u003c\/li\u003e \u003cli\u003e Answer the New Telephone \u003c\/li\u003e \u003cli\u003e Emphasize Response-Ability \u003c\/li\u003e \u003cli\u003e Build a Fire Extinguisher \u003c\/li\u003e \u003cli\u003e Make a Calculator \u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003e\u003ci\u003eThe Now Revolution\u003c\/i\u003e is pushing you to adapt the way you do business, from the inside out. It impacts your organization culturally, operationally, and functionally. This book is your guide to making the changes you need, and to harnessing the potential of this new communication era.\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":47120007954672,"sku":"9781118008638","price":100.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781118008638_p0.jpg?v=1763691719","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781118008638","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}