{"product_id":"9781118052600","title":"Microsoft Dynamics CRM 4 For Dummies","description":"Customer relationship management, or CRM, is certainly a hot topic in business today. If you have a small or medium-sized business, chances are you’re already aware of all it can do for you. But with so many options and so much to think about, how do you get a CRM system in place with a minimum of hassle? Well, \u003ci\u003eMicrosoft Dynamics CRM 4 For Dummies\u003c\/i\u003e is a great place to start! \u003cp\u003eWritten by veteran CRM experts Joel Scott and David Lee, this friendly guide will have you understanding and using Microsoft’s CRM solution in a jiffy. Whether you’re considering a CRM system for the first time or you’ve decided to switch from another system to Microsoft Dynamics CRM, this book will make it easy to:\u003c\/p\u003e \u003cul\u003e \u003cli\u003eMaintain and manage all your customer information\u003c\/li\u003e \u003cli\u003ePersonalize Microsoft CRM to work for your business\u003c\/li\u003e \u003cli\u003eSet up CRM to support sales, marketing, and customer service\u003c\/li\u003e \u003cli\u003eUse the Outlook client\u003c\/li\u003e \u003cli\u003eManage territories and business units\u003c\/li\u003e \u003cli\u003eCreate and manage activities\u003c\/li\u003e \u003cli\u003eGenerate quotes and invoices\u003c\/li\u003e \u003cli\u003eImplement and manage a marketing campaign\u003c\/li\u003e \u003cli\u003eWork with contracts, and much more\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003e\u003ci\u003eMicrosoft Dynamics CRM 4 For Dummies\u003c\/i\u003e is packed with information on the latest version, It will help you get a unified view of your customer information and interactions through integrated sales, marketing, and customer service features. And that, as every business owner knows, is important to improving your bottom line!\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":47134290870512,"sku":"9781118052600","price":26.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781118052600_p0.jpg?v=1763692432","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781118052600","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}