{"product_id":"9781118063712","title":"Auditing Social Media: A Governance and Risk Guide","description":"\u003cb\u003ePractical, big-picture guidance toward a mastery of social media benefits and the risks to avoid\u003c\/b\u003e\u003cp\u003ePacked with useful web links, popular social media tools, platforms, and monitoring tools, \u003ci\u003eAuditing Social Media\u003c\/i\u003e shows you how to leverage the power of social media for instant business benefits while assessing the risks involved. Your organization sees the value in social media and wants to reach new markets, yet there are risks and compliance issues that must be considered. \u003ci\u003eAuditing Social Media\u003c\/i\u003e equips you to successfully partner with your business in achieving its social media goals and track it through strong metrics.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eShows how to ensure your business has adequate metrics in place to capitalize on social media while protecting itself from excessive risk\u003c\/li\u003e\n\u003cli\u003eReveals how to ensure your social media strategy is aligned with your business's goals\u003c\/li\u003e\n\u003cli\u003eExplores the risk and compliance issues every business must consider when using social media\u003c\/li\u003e\n\u003cli\u003eIncludes a sample audit program\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003ci\u003eAuditing Social Media\u003c\/i\u003e is the one-stop resource you'll keep by your side to clear away the confusing clutter surrounding social media.\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":47130091028720,"sku":"9781118063712","price":49.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781118063712_p0.jpg?v=1763692892","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781118063712","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}