{"product_id":"9781118287385","title":"Running a Food Truck For Dummies","description":"\u003cb\u003eThe easy way to drive your food truck business to success\u003c\/b\u003e \u003cp\u003eA new generation of street food lovers are lining up at food trucks and food carts. Though the idea is a long-standing part of American and world culture, the street food industry has never enjoyed so much popularity or publicity. With lower start-up costs than traditional \"store front\" restaurants, food trucks offer a unique opportunity to entrepreneurs in a business climate where credit is tight and capital is scarce. In \u003ci\u003eRunning a Food Truck For Dummies,\u003c\/i\u003e you'll get all the delicious details needed to start your own food truck business quickly, affordably, and successfully.\u003c\/p\u003e\u003cp\u003eWhether you're one for the nearly 3 million owners and operators of existing food truck businesses or a chef, foodie, or gourmand interested in starting your own mobile restaurant endeavor, \u003ci\u003eRunning a Food Truck For Dummies\u003c\/i\u003e helps you find your food niche, follow important rules of conducting business on the road, outfit your moving kitchen, meet safety and sanitation requirements, and much more.\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cul\u003e \u003cli\u003eHelp starting and creating a business plan\u003c\/li\u003e \u003cli\u003eAdvice on creating a mobile menu, choosing and outfitting a vehicle, setting prices, and hiring help\u003c\/li\u003e \u003cli\u003eEverything you need to know about licenses, permits, zoning, parking, and other considerations\u003c\/li\u003e \u003cli\u003eCoverage of using Social Media advertising,such as Facebook and Twitter, to market your food truck business\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eFrom choosing and outfitting a business vehicle to franchising and everything in between, \u003ci\u003eRunning a Food Truck For Dummies\u003c\/i\u003e shows foodies everything they need to know to get their business moving toward success!\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":47024096018672,"sku":"9781118287385","price":22.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781118287385_p0.jpg?v=1763693525","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781118287385","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}