{"product_id":"9781118319741","title":"Setting Up Shop: The Complete Step by Step Guide to Starting and Running a Successful Retail Business in Australia","description":"\u003cp\u003eRetailing is one of the most exciting professions you can enter. In Australia, this dynamic and growing industry is worth over $18 billion a year. Many new enterprises fail because they do not do their homework when they start their business.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003eSetting Up Shop is a toolkit for anyone starting or buying a retail business in Australia, and aims to provide a simple step-by-step approach to setting up a retail business. It covers everything from buying an existing business versus starting a business, writing a business plan, location and buying versus leasing, to finance, pricing, merchandising, recruiting, marketing and succession planning.\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":47107217391856,"sku":"9781118319741","price":35.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781118319741_p0.jpg?v=1763693536","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781118319741","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}