{"product_id":"9781118417669","title":"Selling with Noble Purpose: How to Drive Revenue and Do Work That Makes You Proud","description":"\u003cb\u003eTurn an effective sales force into one that is truly outstanding\u003c\/b\u003e \u003cp\u003eDrawing on two decades of consulting with leading sales organizations, sales leadership expert Lisa Earle McLeod reveals how a Noble Sales Purpose (NSP) can drive a team to outstanding sales numbers. Using hard data and compelling field stories, \u003ci\u003eSelling with Purpose\u003c\/i\u003e explains why salespeople who understand earnestly how they make a difference to customers outperform their more quota-driven counterparts. This book shows executives, managers, and aspiring sales leaders how to find your NSP and create a sales force of True Believers who drive revenue and do work that makes them proud.\u003c\/p\u003e \u003cul\u003e \u003cli\u003eExplains why sales organizations with a clearly stated Noble Sales Purpose (NSP) dramatically outperform sales organizations driven by numbers alone\u003c\/li\u003e \u003cli\u003eDetails how to find your NSP using a simple three-part formula\u003c\/li\u003e \u003cli\u003eShares how to use NSP to make your salespeople more assertive, focused, and profitable\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eIn an era where most organizations believe that money is the only way to motivate salespeople, \u003ci\u003eSelling With Purpose\u003c\/i\u003e offers a sustainable and exciting alternative.\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":47134455103728,"sku":"9781118417669","price":22.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781118417669_p0.jpg?v=1763694070","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781118417669","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}