{"product_id":"9781119049142","title":"Revenue Generation Strategies: Leveraging Higher Education Resources for Increased Income: AEHE Volume 41, Number 1","description":"Achieving successful financial viability by broadening revenue sources is one of the most important issues facing colleges and universities today. \u003cbr\u003e\u003cbr\u003eIncreasing operating costs, along with the reliance on traditional student tuition, government support, and philanthropy, are challenging universities. One way administration leaders and faculty are meeting this challenge is to establish supplemental revenue streams from a variety other sources such as: \u003cul\u003e \u003cli\u003econtinuing education,\u003c\/li\u003e \u003cli\u003ecredit and noncredit certificates,\u003c\/li\u003e \u003cli\u003edegree completion and upgrade programs,\u003c\/li\u003e \u003cli\u003estudy abroad,\u003c\/li\u003e \u003cli\u003edomestic and international branch campuses,\u003c\/li\u003e \u003cli\u003edistance education,\u003c\/li\u003e \u003cli\u003eauxiliary services,\u003c\/li\u003e \u003cli\u003etechnology transfer, and\u003c\/li\u003e \u003cli\u003epartnerships or alliances with other organizations.\u003c\/li\u003e \u003c\/ul\u003e These types of activities, formerly considered secondary ventures, are now integral to lasting and responsible financial strategic planning.\u003cbr\u003e\u003cbr\u003eThis monograph examines a wide variety of supplemental income options and opportunities, as well as examples of restructuring financial planning schema. While not negating the value of traditional college education, these new revenue sources in fact lead to greater institutional effectiveness.\u003cbr\u003e\u003cbr\u003eThis is the 1st issue of the 41th volume of the Jossey-Bass series \u003cb\u003e\u003ci\u003eASHE Higher Education Report\u003c\/i\u003e\u003c\/b\u003e. Each monograph is the definitive analysis of a tough higher education issue, based on thorough research of pertinent literature and institutional experiences. Topics are identified by a national survey. Noted practitioners and scholars are then commissioned to write the reports, with experts providing critical reviews of each manuscript before publication.","brand":"Wiley","offers":[{"title":"Default Title","offer_id":47107273097456,"sku":"9781119049142","price":19.49,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781119049142_p0.jpg?v=1763696566","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781119049142","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}