{"product_id":"9781119155522","title":"The Negotiation Book: Your Definitive Guide to Successful Negotiating","description":"\u003cp\u003e\u003cb\u003eWinner! - CMI Management Book of the Year 2017 – Practical Manager category\u003c\/b\u003e\u003c\/p\u003e \u003cb\u003eMaster the art of negotiation and gain the competitive advantage\u003c\/b\u003e \u003cp\u003eNow revised and updated, the second edition of \u003ci\u003eThe Negotiation Book\u003c\/i\u003e will teach you about one of the most important skills in business. We all have to negotiate at some point; whether in the office or at home and good negotiation skills can have a profound effect on our lives – both financially and personally. No other skill will give you a better chance of optimizing your success and your organization's success. Every time you negotiate, you are looking for an increased advantage. This book delivers it, whilst ensuring the other party also comes away feeling good about the deal. Nothing will put you in a stronger position to build capacity, build negotiation strategies and facilitate negotiations through to successful conclusions. \u003ci\u003eThe Negotiation Book\u003c\/i\u003e:\u003c\/p\u003e \u003cul\u003e \u003cli\u003eExplains the importance of planning, dynamics and strategies\u003c\/li\u003e \u003cli\u003eWill help you understand the psychology, tactics and behaviours of negotiation\u003c\/li\u003e \u003cli\u003eTeaches you how to conduct successful win-win negotiations\u003c\/li\u003e \u003cli\u003eGives you the competitive advantage\u003c\/li\u003e \u003c\/ul\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":47078386237680,"sku":"9781119155522","price":12.49,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781119155522_p0.jpg?v=1763696878","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781119155522","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}