{"product_id":"9781137271419","title":"The Social Media Manifesto: A Guide to Using Social Technology to Build a Successful Business","description":"The Social Media Manifesto is a handbook to enable leaders across the business to understand how social technology can be incorporated into their company. Including case studies from Google, IBM, Spotify, Unilever, and Coca-Cola, it provides insight and practical advice for managers to implement their own social business plans.","brand":"Palgrave Macmillan UK","offers":[{"title":"Default Title","offer_id":47037479780592,"sku":"9781137271419","price":40.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781137271419_p0.jpg?v=1763697963","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781137271419","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}