{"product_id":"9781137501790","title":"How Creativity Happens in the Brain","description":"How Creativity Happens In The Brain is about the brain mechanisms of creativity, how a grapefruit-sized heap of meat crackling with electricity manages to be so outrageously creative. It has a sharp focus: to stick exclusively to sound, mechanistic explanations and convey what we can, and cannot, say about how brains give rise to creative ideas.","brand":"Palgrave Macmillan UK","offers":[{"title":"Default Title","offer_id":47011993551088,"sku":"9781137501790","price":95.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781137501790_p0.jpg?v=1763698955","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781137501790","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}