{"product_id":"9781260108231","title":"Creative Memories: The 10 Timeless Principles Behind the Company that Pioneered the Scrapbooking Industry","description":"\u003cp\u003e\u003cb\u003eBusiness lessons from the leader in the multibilliondollar scrapbook industry\u003c\/b\u003e\u003c\/p\u003e  \u003cp\u003eIt's a classic American success story: Cheryl Lightle, once an unemployed single mom, goes on to become the cofounder of one of the most successful direct selling companies in the United States. \u003ci\u003eCreative Memories\u003c\/i\u003e reveals the 10 guiding principles she used to create her scrapbooking empire, teaching readers how to use these principles to achieve success in their own lives. Through Lightle's inspirational story, combined with her proven business strategies and leadership lessons, this motivational book gives readers the tools they need to:\u003c\/p\u003e  \u003cul\u003e \u003cli\u003eMaintain continual business and personal growth\u003c\/li\u003e  \u003cli\u003e Preserve integrity and credibility\u003c\/li\u003e  \u003cli\u003eCommunicate clearly and concisely\u003c\/li\u003e  \u003cli\u003e Define their own leadership style and direction\u003c\/li\u003e  \u003cli\u003eProtect their relationships with their customers\u003c\/li\u003e  \u003c\/ul\u003e","brand":"McGraw-Hill Education","offers":[{"title":"Default Title","offer_id":47142779060464,"sku":"9781260108231","price":27.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781260108231_p0.jpg?v=1763704250","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781260108231","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}