{"product_id":"9781264268382","title":"Stop. Think. Invest.: A Behavioral Finance Framework for Optimizing Investment Portfolios","description":"\u003cb\u003eUse the power of behavioral finance to make smarter, better-informed decisions through every step of the investing process\u003c\/b\u003e\u003cp\u003eIn an economy where markets are more unpredictable than ever, emotions can derail the efforts of even the most experienced investors and wreak havoc on portfolio returns.\u003c\/p\u003e\u003cp\u003eApplying powerful behavioral finance concepts, \u003ci\u003eStop. Think. Invest.\u003c\/i\u003e provides a framework for identifying personal biases and avoiding mistakes that can cost big profits. Based on the author’s extensive research and 100 key behavioral finance concepts, this guide provides a winning 12-step process you can use to successfully manage your trading and investing for long-term success, including:\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eBegin the initial research into a new stock\u003c\/li\u003e\n\u003cli\u003eCreate an investment thesis—why are you buying the stock?\u003c\/li\u003e\n\u003cli\u003eTrade timing and size—when are you buying and how much?\u003c\/li\u003e\n\u003cli\u003eMake the initial purchase\u003c\/li\u003e\n\u003cli\u003eReview the trade—round up or round down\u003c\/li\u003e\n\u003cli\u003eTest your original investment thesis\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003c\/p\u003e\u003ci\u003eStop.\u003c\/i\u003e \u003ci\u003eThink. Invest.\u003c\/i\u003e reveals critical information about behavioral finance flaws, such as anchoring, confirmation bias, recency bias, and loss aversion.\u003cbr\u003e\u003cbr\u003eUnlike other behavioral investing guides, \u003ci\u003eStop. Think. Invest.\u003c\/i\u003e offers a fully organized and practical approach to applying behavioral finance to everyday investing.\u003cp\u003e\u003c\/p\u003e","brand":"McGraw-Hill Education","offers":[{"title":"Default Title","offer_id":47053156843760,"sku":"9781264268382","price":35.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781264268382_p0.jpg?v=1763705403","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781264268382","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}