{"product_id":"9781412906838","title":"Media Analysis Techniques 3E","description":"\u003cp\u003e\u003cb\u003eMedia Analysis Techniques, Third Edition\u003c\/b\u003e begins by examining four techniques of media interpretation that the author considers critical for creative people to acknowledge if they are to understand how their creations translate to the real world. The coverage of these four techniques - semiotic theory, psychoanalytic theory, Marxist theory, and sociological theory - have been expanded in this edition to include myth and media, race and representation, and the importance of narratives in media. The book then moves on to vividly link popular culture to these four theories. Written in an accessible style that demystifies complex concepts, \u003cb\u003eMedia Analysis Techniques\u003c\/b\u003e includes a glossary, study guides, and the author’s own illustrations.\u003c\/p\u003e","brand":"SAGE Publications","offers":[{"title":"Default Title","offer_id":47025472045296,"sku":"9781412906838","price":61.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781412906838_p0.jpg?v=1763724797","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781412906838","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}