{"product_id":"9781412918084","title":"Encyclopedia of Survey Research Methods","description":"\u003cp\u003eIn conjunction with top survey researchers around the world and with Nielsen Media Research serving as the corporate sponsor, the Encyclopedia of Survey Research Methods presents state-of-the-art information and methodological examples from the field of survey research. Although there are other \"how-to\" guides and references texts on survey research, none is as comprehensive as this Encyclopedia, and none presents the material in such a focused and approachable manner. With more than 600 entries, this resource uses a Total Survey Error perspective that considers all aspects of possible survey error from a cost-benefit standpoint.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e","brand":"SAGE Publications","offers":[{"title":"Default Title","offer_id":47043682435312,"sku":"9781412918084","price":390.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781412918084_p0.jpg?v=1763724791","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781412918084","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}