{"product_id":"9781422129760","title":"Developing a Business Case","description":"\u003cp\u003eHow do you decide the best course of action for your company to take advantage of new opportunities? You must develop a business case to explore multiple alternatives before making a recommendation to support a particular option. This book shows you how to use a business case to define an opportunity, identify and analyze alternatives, and present your final recommendation to key stakeholders. You'll learn to\u003c\/p\u003e\u003cp\u003e- Clearly define the opportunity you'll want to address in your business case\u003cbr\u003e• Identify and analyze a range of alternatives\u003cbr\u003e• Recommend one option and assess its risks\u003cbr\u003e• Create a high-level implementation plan for your proposed alternative\u003cbr\u003e• Communicate your case to key stakeholders\u003cbr\u003e\u003c\/p\u003e","brand":"Harvard Business Review Press","offers":[{"title":"Default Title","offer_id":47044374266096,"sku":"9781422129760","price":15.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781422129760_p0.jpg?v=1769898615","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781422129760","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}