{"product_id":"9781422166543","title":"Green Recovery: Get Lean, Get Smart, and Emerge from the Downturn on Top","description":"\u003cp\u003eWhen the economy turns rough, many companies sideline their green business initiatives. That's a big mistake. In Green Recovery, Andrew Winston shows that no company can afford to wait for the downturn to ease before going green.\u003c\/p\u003e\u003cp\u003eGreen initiatives ratchet up your company's resource efficiency, creativity, and employee motivation. They save energy, waste, and money, preserving precious capital-and give precise focus to your innovation efforts and strategic priorities.\u003c\/p\u003e\u003cp\u003ePart manifesto and part how-to guide, this concise and engaging book provides a road map for using green initiatives to deliver short-term gains and position your company for long-term strategic growth. You'll discover how to:\u003c\/p\u003e\u003cp\u003e-Get lean: Amp up your energy and resource efficiency to survive tough times\u003c\/p\u003e\u003cp\u003e-Get smart: Use environmental data about products and supply chains for competitive advantage\u003c\/p\u003e\u003cp\u003e-Get creative: Rejuvenate your innovation efforts by asking heretical questions such as \"How might we operate with no fossil fuels?\"\u003c\/p\u003e\u003cp\u003e-Get going: Engage and excite employees to solve the company's, the customer's, and the world's environmental challenges\u003c\/p\u003e\u003cp\u003eGreen Recovery is your guide to establishing your competitive positioning in difficult times and emerging even stronger into a vastly changed economy.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e","brand":"Harvard Business Review Press","offers":[{"title":"Default Title","offer_id":47054094663920,"sku":"9781422166543","price":20.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781422166543_p0.jpg?v=1763739689","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781422166543","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}