{"product_id":"9781430237020","title":"Going Corporate: A Geek's Guide","description":"\u003cp\u003e    \u003cem\u003eGoing Corporate: A Geek's Guide\u003c\/em\u003e shows technology workers how to gain the understanding and skills necessary for becoming an effective, promotable manager or sought-after consultant or freelancer. \u003c\/p\u003e\u003cp\u003e  \u003c\/p\u003e\u003cp\u003e  Technology professionals typically dive deeply into small pieces of technology—like lines of code or the design of a circuit. As a result, they may have trouble seeing the bigger picture and how their work supports an organization’s goals. But ignoring or dismissing the business or operational aspects of projects and products can lead to career stagnation. In fact, understanding the larger business environment is essential for those who want a management job, a consulting gig, or to one day start a business. It’s also essential for those who have been promoted and find themselves flailing for lack of a business education. \u003c\/p\u003e\u003cp\u003e  \u003c\/p\u003e\u003cp\u003e  \u003cem\u003eGoing Corporate: A Geek's Guide\u003c\/em\u003e to the rescue! This book is designed to help readers gain management skills, insight, and practical understanding of essential business and operational topics. Readers will learn to develop project and program management skills, deliver service efficiently and improve processes, implement governance, analyze financial statements, and much more. After reading this book, technology professionals will understand such things as enterprise architecture, IT operations management, strategic and financial management—and how each relates to the others. Detailed case studies help cement an understanding of how an IT organization and its workers succeed in the 21st century. This book: \u003c\/p\u003e\u003cp\u003e  \u003c\/p\u003e\u003cul\u003e   \u003cli\u003eIllustrates how pieces of the business puzzle fit together to form a robust enterprise \u003c\/li\u003e   \u003cli\u003ePrepares readers to get promoted into management \u003c\/li\u003e   \u003cli\u003eExplains the key management skills and knowledge required for a successful IT career \u003c\/li\u003e  \u003c\/ul\u003e           What you’ll learn\u003cul\u003e   \u003cli\u003eThe skills and knowledge it takes to be an effective project, program, or mid-level manager, in-demand consultant—or even a C-level executive \u003c\/li\u003e   \u003cli\u003eHow your current job fits into the bigger picture \u003c\/li\u003e   \u003cli\u003eWhat your organization must do to create customers and make a profit \u003c\/li\u003e   \u003cli\u003eHow good governance turns strategy into effective action \u003c\/li\u003e   \u003cli\u003eHow understanding finances—corporate or departmental—can help unlock business potential \u003c\/li\u003e   \u003cli\u003eThe tools necessary for making sound operational decisions \u003c\/li\u003e  \u003c\/ul\u003e  Who this book is for      \u003cp\u003e     \u003c\/p\u003e\u003cul\u003e   \u003cli\u003eWorkers in the technology trenches wondering how to improve career potential \u003c\/li\u003e   \u003cli\u003eTechnology professionals aiming for management positions \u003c\/li\u003e   \u003cli\u003eFresh graduates starting a career in the corporate world \u003c\/li\u003e   \u003cli\u003eRecently promoted managers with little or no business education \u003c\/li\u003e   \u003cli\u003eStudents in technical or business programs \u003c\/li\u003e  \u003c\/ul\u003e  \u003cp\u003eThis book will also be useful for practicing engineers and managers as a refresher course on operational challenges encountered in the day-to-day life of technology executives. \u003c\/p\u003e             Table of Contents\u003col\u003e   \u003cli\u003eUnderstanding Enterprise IT \u003c\/li\u003e   \u003cli\u003eProject Management: A Different Perspective  \u003c\/li\u003e   \u003cli\u003eDelivery and Program Management \u003c\/li\u003e   \u003cli\u003eService Delivery Management \u003c\/li\u003e   \u003cli\u003ePortfolio Management \u003c\/li\u003e   \u003cli\u003ePresales, Bid Management, and Sales and Marketing   \u003c\/li\u003e   \u003cli\u003eInfrastructure Elements \u003c\/li\u003e   \u003cli\u003eThe Cloud: Fundamentals, Strategy, and Economics \u003c\/li\u003e   \u003cli\u003eThe Fascinating World of Finance \u003c\/li\u003e   \u003cli\u003eIT and Business Processes \u003c\/li\u003e   \u003cli\u003eIT and Business Analytics \u003c\/li\u003e   \u003cli\u003eIT and Operations Management \u003c\/li\u003e   \u003cli\u003eCorporate Governance in IT Companies \u003c\/li\u003e   \u003cli\u003eIT in Modern Vehicle Development Programs \u003c\/li\u003e   \u003cli\u003eStreamlining IT Using Service-Oriented Architecture \u003c\/li\u003e   \u003cli\u003eStrategic Thinking and the Evolution of Information Systems \u003c\/li\u003e   \u003cli\u003eWhat Managers Are Discussing \u003c\/li\u003e   \u003cli\u003eWhat CIOs Are Discussing   \u003c\/li\u003e   \u003cli\u003eReferences and Suggested Readings \u003c\/li\u003e  \u003c\/ol\u003e","brand":"Apress","offers":[{"title":"Default Title","offer_id":47141779800304,"sku":"9781430237020","price":20.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781430237020_p0.jpg?v=1763750862","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781430237020","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}