{"product_id":"9781434704122","title":"Franchising McChurch: Feeding Our Obsession with Easy Christianity","description":"\u003cp\u003eWe live in a  fast-food nation, where the service is efficient, the products are peer-tested,  and size is king. And this consumer-driven approach is seeping into the church.\u003c\/p\u003e \u003cp\u003eAcross the country,  churches are creating entertaining, pop culture-savvy services that feel more  market-driven than ministry. On the menu? A proven blend of dynamic music,  high-tech dazzle, and topical teachings. And just like any successful product,  churches are launching campuses that build on their brand. \u003c\/p\u003e \u003cp\u003eBut is the  franchised church of today leading to the disenfranchised believers of  tomorrow? Though thousands flock to these services, how many lives are truly  being changed? Have we traded real truth for relevancy?\u003c\/p\u003e \u003cp\u003e\u003cem\u003eFranchising McChurch\u003c\/em\u003e takes an honest look at the rise of  consumer-minded ministries. Authors Thomas White and John Yeats tackle a  spiritual shift that is raising provocative issues such as:\u003c\/p\u003e    The blurry line  between entertainment and evangelism   A marketing approach  to ministry   The warped yardstick  for measuring church success   Feel-good messages  that avoid tough truths  \u003cp\u003eCandid and  compelling, \u003cem\u003eFranchising McChurch\u003c\/em\u003e calls us back to the heart of Christ's church, and shares the Biblical design  for delivering meaningful, life-changing ministry in a fast-food world.\u003c\/p\u003e","brand":"David C Cook","offers":[{"title":"Default Title","offer_id":47122667471088,"sku":"9781434704122","price":14.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781434704122_p0.jpg?v=1763755941","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781434704122","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}