{"product_id":"9781440634390","title":"Publicize Your Book (Updated): An Insider's Guide to Getting Your Book the Attention It Deserves","description":"\u003cb\u003eFor first-time authors or the seasoned pro, this is the absolutely essential how-to for getting publicity--totally updated and expanded.\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eThis indispensable guide from a book publicity insider offers everything authors must know to assist their publishers in publicizing, marketing, and promoting their books, including:\u003cul\u003e\n\u003cli\u003eEffective networking\u003c\/li\u003e\n\u003cli\u003eDefining a target readership\u003c\/li\u003e\n\u003cli\u003eCreating pitches for talk shows\u003c\/li\u003e\n\u003cli\u003eGetting media coverage\u003c\/li\u003e\n\u003cli\u003eUtilizing the Internet and other outlets\u003c\/li\u003e\n\u003cli\u003ePreparing for interviews and tours\u003c\/li\u003e\n\u003cli\u003eHiring an independent publicist\u003c\/li\u003e\n\u003c\/ul\u003e \u003cbr\u003eWith totally revised and updated information, advice, and resources, the insiders all agree: “Read this book!—Ellen Levine, editorial director, Hearst Magazines.\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e ","brand":"Penguin Publishing Group","offers":[{"title":"Default Title","offer_id":47123539525872,"sku":"9781440634390","price":14.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781440634390_p0.jpg?v=1763788173","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781440634390","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}