{"product_id":"9781444184037","title":"Successful Pitching For Business In A Week: Teach Yourself","description":"\u003cp\u003eThe book focuses on the special nature of winning significant business in competitive\u003cbr\u003emarkets in pitches involving several formal stages. It will:\u003c\/p\u003e\u003cp\u003e Review the essential processes of making complex sales and the role of core\u003cbr\u003etechniques of persuasion\u003cbr\u003e Show how to handle initial contacts and meetings and obtain a clear brief regarding\u003cbr\u003ecustomer\/client needs\u003cbr\u003e Demonstrate the process of analysing client needs and putting clear and persuasive\u003cbr\u003eproposal documents in writing\u003c\/p\u003e\u003cp\u003eSunday: What is a pitch?\u003cbr\u003eMonday: Initial contact\u003cbr\u003eTuesday: Planning a powerful response\u003cbr\u003eWednesday: Putting proposals in writing\u003cbr\u003eThursday: Preparing a formal presentational pitch\u003cbr\u003eFriday: Making the presentation\u003cbr\u003eSaturday: Follow-up action and the power of persistence\u003c\/p\u003e","brand":"Hodder \u0026 Stoughton, Ltd.","offers":[{"title":"Default Title","offer_id":47142981828848,"sku":"9781444184037","price":4.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781444184037_p0.jpg?v=1763829156","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781444184037","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}