{"product_id":"9781468904345","title":"The Expert In My Mansion: How to Use Social Media","description":"Business owners who have previously followed the traditional lines and laws of marketing  are today  trying to figure out how to use the powerful social media giants to promote their enterprises.  This guide provides step-by-step instructions on taking the first steps to effectively coordinate the use of websites and the social networks to provide a unified vision of any business and its  professional mission.","brand":"Booktango","offers":[{"title":"Default Title","offer_id":47183065514224,"sku":"9781468904345","price":4.49,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781468904345_p0.jpg?v=1763696365","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781468904345","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}