{"product_id":"9781475920604","title":"The Way of Strategy","description":"In 1831, General Carl von Clausewitz wrote that business is war. Like war, business is a competition between organizations. \u003ci\u003eThe Way of Strategy\u003c\/i\u003e is the art and science of managing organizations in competitive situations. People, organizations, and management systems win wars and capture market share. In business today, the marketplace is the battlefield. To win, people and systems must deliver quality products and services to stay competitive. The Malcolm Baldrige National Quality Award, ISO 9000 series of quality standards, and total quality management emphasize the same elements of success: people, organizations, and systems.  \u003cp\u003e  This book unites the legacies of teachers such as Sun Tzu (\u003ci\u003eThe Art of War\u003c\/i\u003e),Miyamoto Musashi (\u003ci\u003eThe Book of Five Rings\u003c\/i\u003e), Niccol Machiavelli (\u003ci\u003eThe Prince and The Art of War\u003c\/i\u003e), Carl von Clausewitz (\u003ci\u003eOn War\u003c\/i\u003e), and others. It describes how their strategies and leadership principles produced military victories. Modern business examples show how these timeless principles apply to personal and organizational success. After reading the book, you'll have a clearer understanding of how military strategy can help you become a successful business leader, manager, and tactician.\u003c\/p\u003e","brand":"iUniverse, Incorporated","offers":[{"title":"Default Title","offer_id":47125201748208,"sku":"9781475920604","price":3.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781475920604_p0.jpg?v=1763606633","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781475920604","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}