{"product_id":"9781475926194","title":"Emotional Business: Inspiring Human Connectedness to Grow Earnings and the Economy","description":"\u003cp\u003eIf you’ve ever felt ignored as a customer, humiliated by a teammate, drained by workplace politics, or painfully isolated in a big company, then you’ve experienced the business effects of emotional disconnection.\u003c\/p\u003e \u003cp\u003eIn today’s knowledge-driven and service centered economy, emotional excellence isn’t idealism. It is a practical necessity for growth and retaining superior talent. The Industrial Revolution is over, and the Emotional Revolution has now begun.\u003c\/p\u003e \u003cp\u003eRecognizing that emotion is part of the fabric of human biology, the hundred billion neurons in every brain can be emotionally engaged to:\u003c\/p\u003e \u003cp\u003e• Evoke intense customer passion to boost sales\u003c\/p\u003e \u003cp\u003e• Eliminate the financial self-destruction of infighting\u003c\/p\u003e \u003cp\u003e• Excite employees to care for each other to ensure effectiveness\u003c\/p\u003e \u003cp\u003eWritten for anyone from the small business employee to the corporate CEO, this step-by step guidebook contains dozens of practical checklists and examples to immediately create connection with customers and colleagues. If you get the emotions right, you get the business right.\u003c\/p\u003e","brand":"iUniverse, Incorporated","offers":[{"title":"Default Title","offer_id":47175806353648,"sku":"9781475926194","price":3.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781475926194_p0.jpg?v=1763606698","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781475926194","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}