{"product_id":"9781488807817","title":"click-through rate 28 Success Secrets - 28 Most Asked Questions On click-through rate - What You Need To Know","description":"Take click-through rate one step further. There has never been a click-through rate Guide like this. \u003cp\u003e\u003c\/p\u003e\u003cp\u003eIt contains 28 answers, much more than you can imagine; comprehensive answers and extensive details and references, with insights that have never before been offered in print. Get the information you need--fast! This all-embracing guide offers a thorough view of key knowledge and detailed insight. This Guide introduces what you want to know about click-through rate. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eA quick look inside of some of the subjects covered: Mobile advertising - Types of mobile ads, Pay per click - Bid-based PPC, Click-through rate - Email CTR, Clickthrough rate - Email CTR, A\/B testing, Cost per click - Bid-based PPC, Social shopping - Benefits of social shopping for retailers, Bing Ads - Technology, View-through rate - The problem with clicks, Recommendation system - Beyond Accuracy, Usability testing - A\/B Testing, Clickthrough rate - Purpose, Customer engagement - Customer engagement as a metric, Google Catalogs - User experience (UX), Web analytics - On-site web analytics technologies, The Hunger Site - Mechanics, Recommendation systems - Beyond Accuracy, Online advertising - History, Internet marketing - Trick banners, Online advertising - Trick banners, Click fraud - Organization, Internet marketing - Sponsored search, Landing page, Google privacy - Do Not Track, Internet marketing - History, Meta tag - The description attribute, Online advertising - Sponsored search, User testing - A\/B testing, and much more...\u003c\/p\u003e","brand":"Emereo Publishing","offers":[{"title":"Default Title","offer_id":47184409133296,"sku":"9781488807817","price":24.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781488807817_p0.jpg?v=1763639325","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781488807817","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}