{"product_id":"9781489187987","title":"The Experiential marketing Handbook - Everything You Need To Know About Experiential marketing","description":"\u003ccenter\u003e\u003cstrong\u003e\u003cp\u003eWhat makes an effective Experiential marketing professional?\u003c\/p\u003e\u003c\/strong\u003e\u003c\/center\u003e\u003cp\u003eThe measure of the professional is the ability to 'get the right things done.' This usually involves doing what other people have overlooked as well as avoiding what is unproductive. Intelligence, imagination, and knowledge may all be wasted in a Experiential marketing job without the acquired habits of mind that mold them into results.\u003c\/p\u003eVincent Faulkner identifies the practices essential to Experiential marketing effectiveness that can, and must, be learned.\u003cp\u003eRanging widely through the annals of Experiential marketing Vincent Faulkner demonstrates the distinctive skill of the professional and offers fresh insights into new and seemingly obvious business situations.\u003c\/p\u003e PLUS, INCLUDED with your purchase, are real-life document resources; this kit is available for instant download, giving you the tools to navigate and deliver on any Experiential marketing goal.","brand":"Emereo Publishing","offers":[{"title":"Default Title","offer_id":47167246369008,"sku":"9781489187987","price":15.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9781489187987_p0.jpg?v=1763642184","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9781489187987","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}